29
blank ornaments
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Avg price
Good$13.37avg listing price — sweet spot $15–$100
Review moat
Good1,139.69avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.65–$28.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$33K$33K/yr · 197K searches