45
begleri
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Review moat
Great272.4avg incumbent reviews — the moat a new listing must climb
Returns
Good2.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$13.33avg listing price — sweet spot $15–$100
Price range
Good$5.21–$27.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 148K searches