55
bead organizer
Worth a lookShows no brand lock-in (top 5 brands take 56% of clicks), but soft demand (-3.0% this quarter) keeps it on the watch list.
Brand share
Great56%top-5 brand share — no brand owns this niche
Market size
Great$1.0M$1.0M/yr · 1.6M searches
Avg price
Great$16.03avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good$4.58–$39.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Review moat
Bad5,614.47avg incumbent reviews — the moat a new listing must climb