40
alpaca yarn
Skip itSoft demand (-56.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.01avg listing price — sweet spot $15–$100
Price range
Great$5.49–$58.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Review moat
Great479.9avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 165K searches
Growth
Bad-56.4%90-day search growth — must beat 0% to launch