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8x10 canvas
Worth a lookShows searches that convert (11.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.27avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$6.90–$42.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$630K$630K/yr · 248K searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,837.78avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality