45
8mm knitting needles
Skip itSoft demand (-49.9% this quarter) — this niche doesn't clear our bar today.
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good743.85avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.96–$28.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.35avg listing price — sweet spot $15–$100
Market size
Bad$27K$27K/yr · 27K searches
Growth
Bad-49.9%90-day search growth — must beat 0% to launch