40
8mm crochet hooks
Skip itSoft demand (-45.3% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Price range
Good$4.06–$35.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,913.5avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.00avg listing price — sweet spot $15–$100
Market size
Bad$94K$94K/yr · 110K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-45.3%90-day search growth — must beat 0% to launch