48
4x4 canvas
Skip itA small market ($83K/yr) — this niche doesn't clear our bar today.
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.40avg listing price — sweet spot $15–$100
Price range
Great$7.13–$58.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,682.21avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$83K$83K/yr · 42K searches