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2mm grommet kit
Skip itSoft demand (-73.5% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Review moat
Good750.55avg incumbent reviews — the moat a new listing must climb
Avg price
Good$11.97avg listing price — sweet spot $15–$100
Returns
Okay3.6%return rate — above 5% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$64K$64K/yr · 82K searches
Competition
Bad83%top-5 click share — a locked-up shelf
Price range
Bad$6.48–$16.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-73.5%90-day search growth — must beat 0% to launch
Signals Low Review Barrier