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58

2 inch paint brush

Worth a look

Shows searches that convert (20.8% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 53Conversion 100Competition 49Returns 96Price range 66Avg price 61Brand share 39Review moat 27Quality gap 42

Conversion

Incredible20.8%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Price range

Good$3.82–$37.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$13.36

avg listing price — sweet spot $15–$100

Growth

Good+25.0%

90-day search growth — must beat 0% to launch

Market size

Good$294K

$294K/yr · 106K searches

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,772.17

avg incumbent reviews — the moat a new listing must climb

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