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12x16 canvas
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$22.19avg listing price — sweet spot $15–$100
Price range
Great$8.75–$44.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,365.06avg incumbent reviews — the moat a new listing must climb
Market size
Bad$80K$80K/yr · 51K searches
Growth
Bad-11.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand