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harvest right medium trays
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible55.9avg incumbent reviews — the moat a new listing must climb
Price range
Incredible$19.61–$85.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$54.32avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
Market size
Bad$75K$75K/yr · 14K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand