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Worth a lookShows searches that convert (13.8% search→purchase), but a concentrated shelf (top 5 take 82% of clicks) keeps it on the watch list.
Conversion
Incredible13.8%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$39.28avg listing price — sweet spot $15–$100
Price range
Great$11.23–$63.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great344.9avg incumbent reviews — the moat a new listing must climb
Growth
Good+29.9%90-day search growth — must beat 0% to launch
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Okay$137K$137K/yr · 25K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad82%top-5 click share — a locked-up shelf
Signals Low Review Barrier