48
egg cartons 18 count
Skip itSoft demand (-37.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$33.41avg listing price — sweet spot $15–$100
Price range
Great$12.91–$99.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Good1,408.43avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$102K$102K/yr · 60K searches
Growth
Bad-37.3%90-day search growth — must beat 0% to launch
Signals Low Review Barrier