35
dryer start switch
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Review moat
Great413.25avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.24avg listing price — sweet spot $15–$100
Price range
Good$7.89–$23.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.0%return rate — above 5% kills the launch gate
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$57K$57K/yr · 26K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier