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da97-07365g
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible17.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$93.65avg listing price — sweet spot $15–$100
Review moat
Good589.6avg incumbent reviews — the moat a new listing must climb
Price range
Good$74.14–$122.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.9%90-day search growth — must beat 0% to launch
Market size
Okay$132K$132K/yr · 8K searches
Returns
Bad8.0%return rate — above 5% kills the launch gate
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand