49
beer tap
Skip itPrices mostly outside the sweet spot ($7.06–$1492.50) — this niche doesn't clear our bar today.
Review moat
Great201.16avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$113.10avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$181K$181K/yr · 65K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Price range
Bad$7.06–$1492.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price