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50

beer tap plug

Worth a look

Shows searches that convert (22.2% search→purchase), but a small market ($69K/yr) keeps it on the watch list.

Market size 17Growth 57Conversion 100Competition 39Returns 99Price range 33Avg price 30Brand share 42Review moat 90Quality gap 18

Conversion

Incredible22.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great202.63

avg incumbent reviews — the moat a new listing must climb

Growth

Good+31.1%

90-day search growth — must beat 0% to launch

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$6.55–$19.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.63

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$69K

$69K/yr · 32K searches

Search terms