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Skip itA concentrated shelf (top 5 take 85% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.6%search→purchase rate — share of searches ending in a sale
Price range
Great$14.49–$25.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.15avg listing price — sweet spot $15–$100
Review moat
Great495.11avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$60K$60K/yr · 19K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Signals Low Review Barrier