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280187
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible21.3%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$35.33avg listing price — sweet spot $15–$100
Review moat
Great337avg incumbent reviews — the moat a new listing must climb
Price range
Great$19.44–$114.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Returns
Okay5.0%return rate — above 5% kills the launch gate
Market size
Bad$51K$51K/yr · 7K searches