30
weighted vest
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Avg price
Great$73.25avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Growth
Okay+11.8%90-day search growth — must beat 0% to launch
Price range
Okay$36.41–$205.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,194.7avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$5K$5K/yr · 7K searches
Signals High Price