36
sodastream
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Good$128.70avg listing price — sweet spot $15–$100
Growth
Good+29.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Price range
Okay$29.24–$236.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,055.25avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$18K$18K/yr · 11K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price