27
coffee filter
Skip itA small market ($795/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great380.5avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.75avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$8.61–$19.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.4%90-day search growth — must beat 0% to launch
Market size
Bad$795$795/yr · 4K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier