33
nad supplement
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$100.91avg listing price — sweet spot $15–$100
Review moat
Good1,392.64avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Price range
Bad$18.67–$396.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$13K$13K/yr · 4K searches