35
sour patch
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.66avg listing price — sweet spot $15–$100
Price range
Good$4.09–$28.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,622.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Competition
Bad91%top-5 click share — a locked-up shelf
Market size
Bad$5K$5K/yr · 2K searches
Brand share
Bad100%top-5 brand share — brand-locked demand