28
cherry
Skip itSoft demand (-51.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible4avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Good$12.80avg listing price — sweet spot $15–$100
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Bad$4.29–$16.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$4K$4K/yr · 7K searches
Growth
Bad-51.7%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand