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52

packing cubes

Worth a look

Shows a sweet-spot price point ($39.60 avg), but a small market ($10K/yr) keeps it on the watch list.

Market size 2Growth 70Conversion 22Competition 68Returns 90Price range 80Avg price 95Brand share 72Review moat 41Quality gap 21

Avg price

Incredible$39.60

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$12.35–$117.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Growth

Good+51.3%

90-day search growth — must beat 0% to launch

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,379.14

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$10K

$10K/yr · 14K searches

Search terms