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kvm switch
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$81.74avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good855.17avg incumbent reviews — the moat a new listing must climb
Growth
Good+34.7%90-day search growth — must beat 0% to launch
Returns
Okay3.9%return rate — above 5% kills the launch gate
Price range
Okay$14.57–$297.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$8K$8K/yr · 5K searches
Brand share
Bad100%top-5 brand share — brand-locked demand