37
3m
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Good+22.9%90-day search growth — must beat 0% to launch
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.47avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$4.07–$22.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad33,004.9avg incumbent reviews — the moat a new listing must climb
Market size
Bad$7K$7K/yr · 15K searches
Brand share
Bad100%top-5 brand share — brand-locked demand