43
vibration plate
Skip itPrices mostly outside the sweet spot ($225.29–$667.68) — this niche doesn't clear our bar today.
Review moat
Great292.06avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Market size
Great$1.1M$1.1M/yr · 205K searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-7.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad$388.30avg listing price — sweet spot $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Price range
Bad$225.29–$667.68cheapest to priciest tracked listing — scored on the share inside $15–$100