50
dumbbell set
Worth a lookShows low returns (1.3%), but weak search conversion (0.4%) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$121.10avg listing price — sweet spot $15–$100
Market size
Good$399K$399K/yr · 867K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Bad11,383.44avg incumbent reviews — the moat a new listing must climb
Price range
Bad$17.95–$435.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale