46
cooler
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Growth
Incredible+146.7%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good682avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Good$123.57avg listing price — sweet spot $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Price range
Okay$24.85–$277.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$46K$46K/yr · 83K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale