47
toilet cleaner
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Price range
Good$5.36–$25.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$329K$329K/yr · 285K searches
Avg price
Okay$11.79avg listing price — sweet spot $15–$100
Growth
Okay+10.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,897.84avg incumbent reviews — the moat a new listing must climb
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Bad99%top-5 brand share — brand-locked demand