36
spirulina
Skip itSoft demand (-41.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Good633.75avg incumbent reviews — the moat a new listing must climb
Avg price
Good$114.39avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Price range
Okay$36.37–$254.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$43K$43K/yr · 36K searches
Growth
Bad-41.1%90-day search growth — must beat 0% to launch