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iron supplement
Skip itA small market ($73K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$74.75avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$11.34–$196.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,297avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Market size
Bad$73K$73K/yr · 40K searches