66
ice pack
Worth a lookShows a sweet-spot price point ($35.46 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$35.46avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.5%return rate — above 5% kills the launch gate
Growth
Great+80.5%90-day search growth — must beat 0% to launch
Price range
Great$7.19–$59.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,736avg incumbent reviews — the moat a new listing must climb
Market size
Bad$95K$95K/yr · 54K searches