42
eya clean
Skip itA concentrated shelf (top 5 take 93% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible38.29avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$73.87avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$29.03–$127.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Market size
Bad$60K$60K/yr · 20K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad93%top-5 click share — a locked-up shelf