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cockroach killer
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$32.13avg listing price — sweet spot $15–$100
Price range
Great$6.74–$101.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+54.4%90-day search growth — must beat 0% to launch
Market size
Good$444K$444K/yr · 324K searches
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,990.68avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Signals Quality Gap