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sea moss
Skip itSoft demand (-31.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good$124.90avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Review moat
Okay2,257.43avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.14–$304.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad$56K$56K/yr · 42K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.1%90-day search growth — must beat 0% to launch