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ethernet switch
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$72.39avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.7%return rate — above 5% kills the launch gate
Price range
Okay$25.88–$221.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Review moat
Bad13,034.75avg incumbent reviews — the moat a new listing must climb
Market size
Bad$72K$72K/yr · 36K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
Signals High Price