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drawing tablet
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$285K$285K/yr · 56K searches
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay2,518.03avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$6.46–$3218.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$659.48avg listing price — sweet spot $15–$100
Signals High Price