tanning oil
Worth a lookShows demand growing +249.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+249.0%90-day search growth — must beat 0% to launch
Avg price
Great$68.55avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Price range
Great$25.00–$122.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,633.43avg incumbent reviews — the moat a new listing must climb
Market size
Okay$190K$190K/yr · 119K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale