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leave in conditioner
Worth a lookShows a sweet-spot price point ($36.81 avg), but weak search conversion (1.4%) keeps it on the watch list.
Avg price
Incredible$36.81avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Growth
Okay+13.2%90-day search growth — must beat 0% to launch
Price range
Okay$7.54–$273.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$134K$134K/yr · 257K searches
Review moat
Bad5,361.35avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale