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dr melaxin
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Good$105.28avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$473K$473K/yr · 111K searches
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,580.46avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
Price range
Bad$71.59–$232.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price