56
bath bomb
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$68.12avg listing price — sweet spot $15–$100
Review moat
Great458.24avg incumbent reviews — the moat a new listing must climb
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Price range
Okay$4.08–$271.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$123K$123K/yr · 54K searches
Growth
Bad-41.1%90-day search growth — must beat 0% to launch