balance disc
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Price range
Incredible$16.62–$37.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.98avg listing price — sweet spot $15–$100
Returns
Good2.7%return rate — above 6% kills the launch gate
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$130K$130K/yr · 145K searches
Review moat
Bad6,294.23avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
10
Top-5 brand share
93%
Open market
3%
- primasole47%
- ProsourceFit20%
- Trideer10%
- Black Mountain Products9%
- bintiva6%
- Tumaz3%
- Open — no brand owns it (1 brand, 3%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Primasole Balance Disc with Air Pump Wobble Cushion for Stability Workout 2 PCS Cobalt Blue Color PSS91NH052A
primasole$25.334.5★361 rev
Trideer Wobble Cushion Core Balance Disc Flexible Seating for Classroom Elementary Wiggle Seat for Sensory Kids Balance Pad with Inflation Pump
Trideer$21.284.6★5,953 rev
ProsourceFit Core Balance Disc Trainer 14 Diameter with Pump for Fitness Balance Training or Seating; Wobble Board for Core Stability; Flexible Floor Cushions for Kids Gray
ProsourceFit$17.834.4★6,015 rev
Primasole Balance Disc comes with an Air Pump Exercise Wobble Cushion for Stability Workout 1 PC (Cobalt Blue) PSS91NH051A
primasole$16.624.6★342 rev
Black Mountain Products Exercise Balance Stability Disc with Hand Pump Blue
Black Mountain Products$20.074.4★7,156 rev
Newest
by launch date
Gaiam Balance Disc (Black) Wobble Cushion for Core Strength and Posture Inflatable Stability Disc for Flexible Seating Wiggle Seat for Classroom Sensory Balance Cushion for Kids and Adults
Gaiam$19.9314,143 rev
Primasole Balance Disc with Air Pump Wobble Cushion for Stability Workout 2 PCS Cobalt Blue Color PSS91NH052A
primasole$25.33361 rev
Primasole Balance Disc comes with an Air Pump Exercise Wobble Cushion for Stability Workout 1 PC (Cobalt Blue) PSS91NH051A
primasole$16.62342 rev
Tumaz Balance Board Cushion - Improves Focus for Kids Relieves Back Pain Builds Core Strength (Black Extra Thick Pump Included)
Tumaz$19.248,347 rev
Trideer Wobble Cushion Core Balance Disc Flexible Seating for Classroom Elementary Wiggle Seat for Sensory Kids Balance Pad with Inflation Pump
Trideer$21.285,953 rev
Trending
90-day click momentumBlack Mountain Products Exercise Balance Stability Disc with Hand Pump Blue
Black Mountain Products$20.074.4★
Black Mountain Products Exercise Balance Stability Disc with Hand Pump Black 13 inch diameter
Black Mountain Products$20.094.4★
Tumaz Balance Board Cushion - Improves Focus for Kids Relieves Back Pain Builds Core Strength (Black Extra Thick Pump Included)
Tumaz$19.244.4★
Primasole Balance Disc with Air Pump Wobble Cushion for Stability Workout 2 PCS Cobalt Blue Color PSS91NH052A
primasole$25.334.5★
2 Pack Wobble Cushion Balance Disc - Wiggle Seat & Balance Pad for Exercise Physical Therapy Sensory Kids - Stability Disc Dog Balance Disc
bintiva$37.974.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good for balance”
“it seems well made”
“As described”
“Wonderful cushion”
“simple use”
“Well made and easy to blow up with pump provided”
“Looks durable”
“Worth the money”
“Quality exercise pad”
“Strong and flexible”
What buyers complain about
“I found the needle that inflates the discs to be very fragile”
“Poor quality”
“it is flimsy”
“or has a hole leaking air”
“see how my legs are all bowed out because I have to stand funny to keep my balance on it even while I'm holding onto the counter”
“design flaw”
“I've struggled to find low priced”
“Smaller than expected”
“Very uncomfortable”
“Its slowly breaking in”