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vittles vault

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 54Growth 43Conversion 38Competition 47Returns 49Price range 95Avg price 95Brand share 0Review moat 12Quality gap 60

Avg price

Incredible$44.23

avg listing price — sweet spot $15–$100

Price range

Incredible$20.41–$91.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$363K

$363K/yr · 274K searches

Returns

Okay3.1%

return rate — above 6% kills the launch gate

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+14.1%

90-day search growth — must beat 0% to launch

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Review moat

Bad28,465

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

46

Top-5 brand share

100%

Open market

0%

  • Gamma294%
  • LISM3%
  • VEVOR2%
  • IRIS USA2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$15K8%$29K12%$44K16%$58K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share
1
Gamma2 Vittles Vault Pet Food Storage Containers - Sealed Dog and Cat Food Storage Container Fits up to 25lbs Made in the USA - [12L x 13.75H]

Gamma2 Vittles Vault Pet Food Storage Containers - Sealed Dog and Cat Food Storage Container Fits up to 25lbs Made in the USA - [12L x 13.75H]

Gamma2$32.074.7★91,729 rev

2
Gamma2 Vittles Vault Dog Food Storage Container with Airtight Lid holds up to 10-15 Pounds of Dry Pet Food Cat Kibble and Bird Feed BPA Free Made in USA Without Scoop

Gamma2 Vittles Vault Dog Food Storage Container with Airtight Lid holds up to 10-15 Pounds of Dry Pet Food Cat Kibble and Bird Feed BPA Free Made in USA Without Scoop

Gamma2$26.904.7★20,669 rev

3
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Gamma2$53.074.0★203 rev

4
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Gamma2$58.974.0★203 rev

5
Gamma2 Vittles Vault Pet Food Storage Containers - Sealed Dog and Cat Food Storage Container Fits up to 50lbs Made in the USA - [14 L x 20 H]

Gamma2 Vittles Vault Pet Food Storage Containers - Sealed Dog and Cat Food Storage Container Fits up to 50lbs Made in the USA - [14 L x 20 H]

Gamma2$39.184.7★91,729 rev

Newest

by launch date
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Gamma2$53.07203 rev

4mo ago
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Gamma2$58.97203 rev

4mo ago
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 30 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 30 lb Made in USA With Scoop Gray

Gamma2$44.68203 rev

4mo ago
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 60 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 60 lb Made in USA With Scoop Gray

Gamma2$69.94203 rev

4mo ago
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 35 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 35 lb Made in USA With Scoop Gray

Gamma2$48.89203 rev

4mo ago

Trending

90-day click momentum
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 80 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 80 lb Made in USA With Scoop Gray

Gamma2$91.024.0★

▲ 256%
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 50 lb Made in USA With Scoop Gray

Gamma2$53.074.0★

▲ 248%
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 40 lb Made in USA With Scoop Gray

Gamma2$58.974.0★

▲ 248%
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 30 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 30 lb Made in USA With Scoop Gray

Gamma2$44.684.0★

▲ 248%
Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 60 lb Made in USA With Scoop Gray

Vittles Vault Traditional Pet Food Storage Container For Dog Kibbles/Bird Seed/Oatmeal/Rice/Flour/Cereal BPA Free Plastic Sealed Airtight For Cat Food Up To 60 lb Made in USA With Scoop Gray

Gamma2$69.944.0★

▲ 248%

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — +14.1% search growth over the last 90 days.
7K5KPrime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×