soft dry cat food for senior cats
Skip it51/100a small market ($39K/yr) — soft dry cat food for senior cats doesn't clear our bar today.
Market/yr
$39K
Growth (1y)
+184.5%
Products
42
Brands
19
was 22 a year ago
Sellers
151
Price range
$4.84–$52.34
Returns
0.0%
Rating
4.6★
Skip it
Scored 51/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 98 weeks — +184.5% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jan, Feb, Apr, Oct, Nov, Dec · busiest ÷ quietest = 13.3×
Competition
- Friskies27%
- Purina ONE22%
- Meow Mix11%
- Purina Cat Chow11%
- Blue Buffalo7%
- Stella & Chewy's5%
- Other (13 brands)18%
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen. 19 brands and 151 sellers compete here.
Brands
19 falling
was 22 a year ago
Sellers
151
Top 5 brand share
77%
Product shelf
All 42 tracked products in this niche.
Purina Friskies Dry Cat Food Indoor Delights Flavors of Chicken Salmon Peas and Carrots - (Pack of 4) 3.15 lb. Bags
Friskies
$19.924.8★1,837 reviews
Purina ONE Natural Dry Cat Food Tender Selects Blend With Real Chicken - 7 lb. Bag
Purina ONE
$17.124.8★19,083 reviews
Purina ONE Natural Dry Cat Food Tender Selects Blend With Real Salmon - 3.5 lb. Bag
Purina ONE
$9.634.7★26,811 reviews
Purina Friskies Dry Cat Food Seafood Sensations With Salmon Tuna and Shrimp Flavors - 22 lb. Bag
Friskies
$19.184.7★28,861 reviews
Purina Cat Chow Naturals With Added Vitamins Minerals and Nutrients Dry Cat Food Naturals Original - 13 lb. Bag
Purina Cat Chow
$16.404.8★19,923 reviews
Purina Friskies Gravy Swirlers with Flavors of Chicken Salmon and Gravy Dry Cat Food - 22 lb. Bag
Friskies
$19.614.7★37,042 reviews
Purina ONE High Protein Natural Senior Dry Cat Food Indoor Advantage Senior+ - 3.5 lb. Bag
Purina ONE
$9.904.8★6,340 reviews
Meow Mix Gravy Bursts Savory Chicken Flavor Mix Gravy Filled Dry Cat Food 3 lb. Bag
Meow Mix
$5.344.7★5,589 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cat Approved”
“Fair price”
“Great food”
“They seem to have great variety”
“My cats love this flavor”
“Best Dry Food”
“Smells fine”
“Just the right size”
“GREAT INGREDIENTS”
“It's soft enough for him to chew”
What buyers complain about
“Vomiting”
“although slightly more expensive”
“The smell is slightly offputting”
“like really small”
“Low price low quality”
“Horrible ingredients”
“My cats didn't like this flavor”
“Moisture in product bags”
“Pellets are mixed with flat, chewy pieces and pieces with little tails that are hard to swallow and create choking and throwing up”
“I dont know what exactly was in this ingredient mix that caused such an intense allergic reaction”
Top return reasons
- Value For Money17%
- Size-Overall16%
- Flavor9%
- Indigestion8%
- Moist/Dry6%
- Advertised Vs Actual Product5%
- Leak-Proof4%
- Stale/Rotten/Spoiled4%
- Hard Feel4%
- Functionality-Overall3%