small pet door
Skip it43/100a small market ($78K/yr) — small pet door doesn't clear our bar today.
Market/yr
$78K
Growth (1y)
+157.0%
Products
27
Brands
14
was 12 a year ago
Sellers
47
Price range
$9.87–$102.80
Returns
6.2%
Rating
4.4★
Skip it
Scored 43/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 83 weeks — +157.0% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Nov · busiest ÷ quietest = 1.8×
Competition
- PetSafe71%
- Amazon Basics5%
- CEESC4%
- Depets4%
- baboni3%
- Vegeggs3%
- Other (8 brands)10%
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them. 14 brands and 47 sellers compete here.
Brands
14 rising
was 12 a year ago
Sellers
47
Top 5 brand share
87%
Product shelf
All 27 tracked products in this niche.
PetSafe Interior Cat Door: 2-Way Locking Indoor - Tinted Privacy for Cat Litter Box or Pet Feeder Built-in Lock to Control Access Durable Frame DIY Easy Install Hardware Kit Included White
PetSafe
$13.144.4★16,280 reviews
PetSafe Never Rust Dog & Cat Plastic Door Small for Pets Up to 15 lb Paintable Easy DIY Installation Closing Panel Included Install in Interior & Exterior Doors or Walls Durable
PetSafe
$28.514.4★21,994 reviews
PetSafe Big Cat Door Interior and Exterior Pet Door for Cats Small Dogs and Multi-Pet Households Push-&-Turn 4-Way Locking Mechanism for Extra Security Soft Close Flap for Added Safety
PetSafe
$36.324.4★361 reviews
PetSafe Interior Cat Door: 4-Way Locking Indoor - Tinted Privacy for Cat Litter Box or Pet Feeder Built-in Lock Durable Frame DIY Easy Install Hardware Kit Included White
PetSafe
$17.014.4★16,280 reviews
PetSafe Extreme Weather Plastic Pet Door Small
PetSafe
$54.414.5★2,357 reviews
PetSafe Never Rust Dog & Cat Plastic Door Medium for Pets Up to 40 lb Paintable Easy DIY Installation Closing Panel Included Install in Interior & Exterior Doors or Walls Durable
PetSafe
$39.474.4★21,994 reviews
Amazon Basics Adjustable Plastic Dog and Cat Door with 4 Way Lock Small 7.5 x 7.4 x 2.24 White
Amazon Basics
$11.474.3★260 reviews
Depets Large Cat Door (Outer Size 9.9 x 9.2) 4 Way Locking Cat Flap Door for Interior Exterior Doors Weatherproof Pet Door for Circumference < 23
Depets
$17.434.4★13,775 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Installation instructions were provided not to hard to follow”
“Other than that, the installation and overall quality are solid”
“its snug”
“Good price”
“Cat approved”
“As advertised”
“The frame feels sturdy”
“Convenient”
“Built well”
“Great price and durable”
What buyers complain about
“this one quality of this one is very cheap”
“Cat door was too large”
“the locking mechanism is really difficult to use”
“Broke in a month”
“tricky installation”
“Poorly designed product with a needlessly difficult install”
“hard for cats to open”
“Moreover, its sealing performance is poor and it doesn't work very well when used”
“Terrible instructions”
“Weather stripping came off within a week”
Top return reasons
- Size-Overall80%
- Advertised Vs Actual Product4%
- Assembly/Installation2%
- Thickness2%
- Compatibility-Overall2%
- Functionality-Overall2%
- Escape Proof2%
- Defective Material/Parts1%
- Value For Money1%
- Locking Mechanism1%