silvervine catnip
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.03avg listing price — sweet spot $15–$100
Price range
Okay$6.22–$18.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Review moat
Bad5,767.64avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$38K$38K/yr · 29K searches
Competition
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
16
Top-5 brand share
95%
Open market
2%
- From The Field69%
- Smokey's Stash12%
- Meowijuana9%
- SmartyKat3%
- The Cat's MeWow2%
- Fiend2%
- Open — no brand owns it (1 brand, 2%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
from The Field | Ultimate Blend Catnip & Silver Vine | Premium USA-Grown Catnip for Toys & Playtime | Fresh Potent Non-Toxic Eco-Friendly | Safe for Kittens & Cats | Resealable 2 Oz Tub
From The Field$8.744.5★8,034 rev
Smokeys Stash Silvervine Haze Potent Catnip and Silver Vine Blend for Cats
Smokey's Stash$7.994.3★1,268 rev
from The Field | Ultimate Blend Catnip & Silver Vine | Premium USA-Grown Catnip for Toys & Playtime | Fresh Potent Non-Toxic Eco-Friendly | Safe for Kittens & Cats | Resealable 3.5 Oz Tub
From The Field$15.164.5★8,034 rev
from The Field | Fine Ground Stalkless Catnip | Premium USA-Grown Catnip for Toys & Playtime | Fresh Potent Non-Toxic Eco-Friendly | Safe for Kittens & Cats | Resealable 10 Oz Bag
From The Field$18.964.4★6,078 rev
Meowijuana Purrple Passion - Premium Silvervine and Catnip Blend - Purrfect Gift For Cats Kitties Felines and Cat Lovers
Meowijuana$9.994.5★1,133 rev
Newest
by launch date
Catnip + Silvervine Enhanced with Kind Silver Vine - Small .4 Cup (14g) Starter Pack Safety-Cut Ultra Potent North American Premium Fine Cat Nip Blend for Cats Kittens Go Ahead Create a Monster!
Fiend$6.22299 rev
SmartyKat Natural Catnip Canister 100% Natural Cat Nip for Cats Premium Dried Catnip for Indoor Cats Positive Training Aid for Play and Exercise Resealable Shaker Bottle 2 Ounces
SmartyKat$13.76323 rev
The Cats MeWow 100% Pure Catnip North American Grown Strong Aroma for Play & Enrichment Resealable Freshness Jar Veteran-Owned Brand
The Cat's MeWow$9.973,264 rev
Smokeys Stash Silvervine Haze Potent Catnip and Silver Vine Blend for Cats
Smokey's Stash$7.991,268 rev
Meowijuana Catnibas Catnip Pawty Mix Jar | Premium Cat Nip for Cats with Silvervine Passion Flower Chamomile Dandelion & Valerian Root | High Potency Catnip | 60g
Meowijuana$16.492,717 rev
Trending
90-day click momentumMeowijuana Catnibas Catnip Pawty Mix Jar | Premium Cat Nip for Cats with Silvervine Passion Flower Chamomile Dandelion & Valerian Root | High Potency Catnip | 60g
Meowijuana$16.494.5★
The Cats MeWow 100% Pure Catnip North American Grown Strong Aroma for Play & Enrichment Resealable Freshness Jar Veteran-Owned Brand
The Cat's MeWow$9.974.4★
SmartyKat Natural Catnip Canister 100% Natural Cat Nip for Cats Premium Dried Catnip for Indoor Cats Positive Training Aid for Play and Exercise Resealable Shaker Bottle 2 Ounces
SmartyKat$13.764.6★
from The Field | Fine Ground Stalkless Catnip | Premium USA-Grown Catnip for Toys & Playtime | Fresh Potent Non-Toxic Eco-Friendly | Safe for Kittens & Cats | Resealable 1.5 Oz Bag
From The Field$6.954.5★
from The Field | Organic Catnip Leaf & Flower Blend for Cats & Kittens | Fresh USA-Grown Highly Aromatic Non-Toxic Eco-Friendly | 3.5 oz Resealable Tub for Long-Lasting Potency & Active Playtime
From The Field$12.434.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.4% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“CATS LOVE IT”
“Excellent Quality”
“Great deal”
“helps keep it fresh”
“Smells fresh”
“Great play toy for the kitties”
“As advertised”
“Much stronger than another cat nip I used to get him”
“Ease of use”
“My cats favorite treat”
What buyers complain about
“Not Smelly Enough”
“Its a little pricey”
“doesn't work”
“It's a small bottle”
“Poor Quality”
“Not strong enough”
“False advertising”
“Dry As A Bone”
“Our cat is allergic to this product”
“I didnt care about the mess”